Bob Morel is the Co Chair of the ISITC Europe AI Forum and CEO of Genbounty, an AI Risk Management platform designed to facilitate market access for AI-driven applications within the European Union. Specializing in the EU AI Act and Enterprise Architecture, Bob helps AI teams classified as manufacturers under new regulations to navigate complex compliance landscapes. Through Genbounty, he delivers end-to-end product risk management, offering services that range from litigation defense and consumer safety to accreditation for CE Marking.

With a robust background in technical leadership, Bob previously served as the Head of Application Security at Centrica and the Application Security Lead at CoinFLEX, where he oversaw secure development lifecycles and ISO 27001 compliance. He is an active contributor to the cybersecurity community as an author for Infosec, creating learning paths on topics such as HTML5 security and the use of ChatGPT for offensive security. His expertise is supported by a B.Sc. in Computer Science, an ongoing MBA in Cybersecurity, and industry certifications including the (ISC)² CISSP, Security+, and SecAI+.